28 Laws of influencer commerce

411Gen: Creator Commerce
6 min readFeb 3, 2023

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“#influencermarketing has come a long way since the days of celebrity endorsements. The rise of social media has made it possible for anyone with a large following to become an influencer. Get ready to join the world of influencer commerce

1: Make Influencers Sales Channels

“Gone are the days when influencer marketing was just about increasing brand awareness. Today, businesses are leveraging the power of influencer sales channels. By partnering with influencers, businesses can create new sales channels that reach their target audience directly. Time to turn up the sales game!” #influencersaleschannel

2: Use influencers to Collect First-Party Data

“Data is king and businesses are always looking for ways to get their hands on valuable data. With influencer commerce, businesses now have access to first-party data from the audiences of the influencers they work with. Social posts and platforms provide valuable insights that can be used to improve marketing campaigns.” #firstpartydata

3: Incorporate A Shared Revenue Model

“The perfect shared revenue model is essential for any successful influencer commerce relationship. Ensure that you’re paying your influencer fairly for their efforts, while also motivating them to sell. A win-win for both parties!”

4: Don’t Underestimate The Power of UGC

“User-generated content (#UGC) is a powerful tool in influencer commerce. It generates millions of unrecorded leads and impressions and costs businesses nothing. TikTok is a great example of the potential of UGC to reach millions and drive sales.”

5: Valuate PPC Cost vs. Influencer Commerce

“Pay-per-click (PPC) advertising has been the go-to method for many businesses for years, but with the rise in PPC costs and poor value and data, it’s time to explore alternative methods. Influencer commerce provides a cost-effective and data-rich way to reach your target audience.”

6: Enter the Future of Influencer Marketing

“The creator economy is the future of influencer marketing. The era of influencer commerce has arrived, where influencers are no longer just giving brand awareness, but they are the most powerful sales channels for businesses on social platforms.”

7: Monetize Relationships

“Influencer commerce provides businesses with the ability to monetize their relationships with influencers and make the most out of their investment. It’s time to turn your influencer marketing efforts into a revenue stream.”

8: Study Your Influencer Audience

“With influencer commerce, businesses can reach their influencer’s audience in a cost-effective and data-rich way. Say goodbye to poor value and data from PPC advertising and hello to new sales channels and valuable insights.”

9: Understand Benefits of Influencer Commerce

“Influencer commerce provides businesses with new sales channels, valuable first-party data, and a cost-effective way to reach their target audience. It’s a win-win for both businesses and influencers.”

10: Influencer Commerce vs. Influencer Marketing

“Influencer marketing is no longer enough. The world of influencer commerce provides businesses with the ability to monetize their relationships with influencers and make the most out of their investment. It’s time to evolve your influencer marketing strategy.”

11: The Power of Social Posts

“Social posts and platforms provide businesses with valuable first-party data on demographics, interests, and behaviors of their target audience. Utilize this valuable data to improve your marketing campaigns and reach your target audience more effectively.”

12: Cost-Effective and Data-Rich

“Influencer commerce offers a cost-effective alternative to traditional advertising methods and provides businesses with valuable first-party data from the audiences of the influencers they work with. Get ahead of the game and leverage the power of influencer commerce in your marketing efforts.”

13: The Creator Economy

“The creator economy is shaping the future of influencer marketing. By partnering with influencers, businesses can tap into new sales channels, reach their target audience directly, and monetize their relationships with influencers. Get ready to join the world of influencer commerce!”

14: Utilizing Influencer Sales Channels

“Businesses can no longer afford to ignore the power of influencer sales channels. Utilize the power of influencer commerce to create new sales channels and reach your target audience directly. It’s time to evolve your marketing strategy and turn your influencer marketing efforts into a revenue stream.”

15: Maximizing Your Investment

“Influencer commerce provides businesses with the ability to monetize their relationships with influencers and maximize their investment. By achieving the perfect shared revenue model and utilizing influencer sales channels, businesses can reap the benefits of influencer commerce.”

16: The Importance of First-Party Data

“First-party data is critical to the success of any marketing campaign. By collecting first-party data from the audiences of the influencers they work with, businesses can gain valuable insights into their target audience and improve their marketing efforts.”

17: The Rise of User-Generated Content

“User-generated content (UGC) is a powerful tool in influencer commerce. It generates millions of unrecorded leads and impressions and costs businesses nothing. Utilize the power of UGC to reach millions and drive sales.”

18: The Death of Influencer Marketing

“The era of influencer commerce has arrived, signaling the death of influencer marketing. Influencers are no longer just giving brand awareness, they are the most powerful sales channels for businesses on social platforms. Get ready to join the world of influencer commerce.”

19: The Benefits of UGC

“User-generated content (UGC) provides businesses with valuable insights into their target audience and generates millions of unrecorded leads and impressions. It’s a cost-effective way to reach millions and drive sales. Utilize the power of UGC in your marketing efforts.”

20: Influencer Commerce in Action

“See the benefits of influencer commerce in action. From creating new sales channels to collecting valuable first-party data, to monetizing relationships with influencers, businesses are leveraging the power of influencer commerce to reach their target audience and drive sales.”

21: The Power of Influencer Sales Channels

“Influencer sales channels provide businesses with a cost-effective and data-rich way to reach their target audience. Utilize the power of influencer commerce to create new sales channels and reach your target audience directly.”

22: The Value of Influencer Commerce

“Influencer commerce provides businesses with valuable first-party data, new sales channels, and a cost-effective way to reach their target audience. It’s a win-win for both businesses and influencers, and the benefits are clear.”

23: The Importance of a Shared Revenue Model

“Achieving the perfect shared revenue model is essential for any successful influencer commerce relationship. Ensure that you’re paying your influencer fairly for their efforts, while also motivating them to sell. It’s a win-win for both businesses and influencers.”

24: The Advantages of Influencer Commerce

“Influencer commerce offers a multitude of advantages over traditional advertising methods. From cost-effectiveness to valuable first-party data, to the creation of new sales channels, the benefits of influencer commerce are clear.”

25: Rethinking Your Marketing Strategy

“The era of influencer commerce calls for a rethinking of your marketing strategy. Utilize the power of influencer sales channels, UGC, and a shared revenue model to reach your target audience directly and drive sales.”

26: The Future of Marketing

“The future of marketing lies in influencer commerce. By partnering with influencers, businesses can tap into new sales channels, reach their target audience directly, and monetize their relationships with influencers. Join the world of influencer commerce and stay ahead of the game.”

27: The Benefits of Influencer Data

“First-party data collected from influencer’s audiences provides businesses with valuable insights into their target audience. Utilize the power of influencer commerce to collect this data and improve your marketing efforts.”

28: Embracing the Creator Economy

“The creator economy is the future of marketing. Embrace the power of influencer commerce to tap into new sales channels, reach your target audience directly, and monetize your relationships with influencers. Get ready to join the world of influencer commerce and revolutionize your marketing efforts.”

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411Gen: Creator Commerce

Harness the power of social commerce through the creator economy #411Gen #CreatorCommerce #SocialCommerce #InfluencerMarketing #Technology"